Last updated: 4 April 2025
Scope
At AimInnova, we are dedicated to protecting your privacy and delivering innovative automation and artificial intelligence (AI) services responsibly. This policy outlines how we collect, use, and safeguard your personal information in compliance with New Zealand’s Privacy Act 2020, while also committing to ethical and transparent AI practices that benefit our users and minimise risks.
Data Collection and Use
What We Collect
We collect the following types of personal information:
- Identity and Contact Details: Such as your name, email address, and business information when you sign up for our services.
- Usage Data: Information about how you interact with our automation and AI tools (e.g., clicks, preferences, or service interactions), which helps us improve performance.
- AI Training Data: Where applicable, anonymized or consented data to train and enhance our AI models.
How We Collect It
- Directly from You: Through forms, account creation, or communications with us.
- Automatically: Via our services, such as analytics tracking usage patterns in our AI tools.
Why We Use It
We use your information to:
- Send marketing messages, only if you’ve opted in (you can opt out anytime).
- Provide, maintain, and improve our automation and AI services.
- Communicate with you about your account, updates, or support.
- Train our AI systems to deliver more accurate and efficient results (only with your consent or anonymized data).
User Consent
We obtain your consent for data collection and use when you:
- Sign up for our services and accept our terms of service.
- Opt in to specific uses, such as AI training or marketing communications, through clear and separate consent mechanisms.
You can withdraw consent at any time by contacting us (see Contact Us page in our website), and we’ll explain how this affects your use of our services.
Data Protection
Security Measures
- We use industry-standard encryption to protect your data during transmission and storage.
- Access to your personal information is limited to authorised personnel only, with strict access controls in place.
- We conduct regular security reviews to ensure our measures remain robust.
Compliance
If your data is processed or stored overseas (e.g., via cloud providers), we take all practicable measures aiming to provide equivalent privacy protections are in place, in line with New Zealand law.
All data handling complies with the Privacy Act 2020.
AI Ethics and Transparency
Assistive Role of AI
- Our AI tools are designed to assist and enhance human expertise, not replace it.
- Human oversight is built into every AI-driven process, with our team reviewing outputs for accuracy, relevance, and alignment with your needs.
Ethical Use
- We prohibit the use of AI for unlawful or unethical purposes, such as creating misleading content, infringing intellectual property, or causing harm.
- Our AI systems are developed and deployed following a strong code of professional ethics.
Transparency
If you’re curious about how AI impacts your experience, feel free to ask us!
We aim to make our AI systems understandable. Where possible, we’ll explain how they work, including their limitations or potential biases (e.g., if an AI model relies on incomplete data).
How long we retain your data
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
Accountability
Our automation and AI systems are designed, monitored, and managed by our expert team.
We take responsibility for the decisions and outputs of our AI tools.
If you believe our AI has mishandled your data or made an incorrect decision affecting you, please reach out to us at support@aiminnova.com . We’ll investigate and respond promptly.
Continuous Improvement
We stay informed about advancements in AI, privacy, and security through regular team training and industry engagement.
This policy is reviewed at least annually and updated as needed to reflect changes in technology, regulations, or best practices.
We’ll notify you of significant updates via email or through our website.
Why This Matters
By following this policy, we aim to build trust, protect your privacy, and deliver automation and AI services that are innovative, ethical, and safe. As a new business, we’re committed to starting strong by prioritising your rights and our responsibilities.